Certified Success Coach and Entrepreneur: Build, Market, and Scale Your Coaching Business
With an optional Certificate of Competency from UTM-ISI
In 4 days, build a coaching business that markets, sells and follows up for you. Let AI do the work. You define the direction.
No technical background needed. Bring a laptop and your expertise.
What is the Certified Success Coach and Entrepreneur course?
Certified Success Coach and Entrepreneur: Build, Market, and Scale Your Coaching Business is a 4-day live online course for coaches, trainers, consultants and aspiring entrepreneurs in Malaysia. It runs 11–14 December 2026, 9:00 am to 5:00 pm.
You use AI to define your positioning, draft a signature program, build an AI coach, plan your marketing funnel and finances, and outline an online course. Participants who choose the certificate option receive a Certificate of Competency (Sijil Kompetensi) from Institut Sultan Iskandar, Universiti Teknologi Malaysia (UTM-ISI).
The course is the flagship of The AHA Entrepreneurs Program, delivered by Jane Chew through 10xAI Business Consulting SB, with Riverbank Academy as the learning centre.
You have the expertise. The business around it is missing.
Most coaches and consultants we meet are good at the work. What holds them back is the business around it: no clear niche, a program that lives in their head, prices they feel unsure about, and follow-ups that slip when the week gets busy.
AI can draft content, emails and course material in minutes. Without your direction, it produces generic copy that sounds like everyone else.
Strategy before tools. You decide who you serve and what you stand for. AI handles the volume.
Selling your hours earns income once. A packaged program, an AI coach and an online course keep working after the session ends.
Built for people who sell their expertise
Coaches
Life, business, career or wellness coaches who want steady clients instead of one-off sessions.
Trainers
Corporate and HRDC trainers who want their own program and course, not only contract days.
Consultants
Consultants and service providers who want to package what they know into a repeatable offer.
Aspiring entrepreneurs
Professionals leaving corporate, or starting out, who need a clear offer before they launch.
AI does the work. You define the direction.
Each day pairs an AI skill with a human decision only you can make.
AI literacy with the ACE and PRISM frameworks, then your current self, future self and positioning.
Human edge: choosing who you serve and why they should trust you.
Your signature program, personalised versions, smart AI products and your own AI coach.
Human edge: your coaching philosophy and tone.
AI for client profiling and lead generation, email funnels, financial planning and a 30-day plan.
Human edge: the numbers you commit to.
Turn your program into an online course with structure, platform choice and pricing.
Human edge: what you charge and how you launch.
6 working business assets
You build each one in class, on your own business.
Positioning statement and Future Self profile
“I help [who] achieve [what] through [how]”, plus your Current Self vs Future Self analysis.
Signature coaching program draft
Modules, milestones and lesson outlines, with versions for beginners, advanced clients and corporate.
Prototype AI coach
A custom GPT coach with your role, tone, coaching philosophy and prompt library.
Client growth plan and email funnel
Your client avatar, lead magnet and a 5-email sequence that converts leads.
Financial roadmap and 30-day plan
A 90-day profit projection, cash flow view and a 30-day transition roadmap.
Online course blueprint
Course idea, learner profile, content outline, platform strategy and tiered pricing, ready to launch.
4-day course outline
9:00 am – 5:00 pm daily. Trainer: Jane Chew.
Foundations, AI Basics & Self-Discovery
Program Development & AI Coach Creation
Scaling, AI Tools, and Financial Planning
Online Course Creation for Coaches and Consultants
Certificate of Competency from UTM-ISI
Institut Sultan Iskandar (ISI) is part of Universiti Teknologi Malaysia, a public university under the Ministry of Higher Education. This course is approved under ISI’s strategic collaboration for UTM competency programs.
Choose the RM2,800 option if a university-backed certificate matters to your clients, employer or corporate buyers. If you only need the skills and the assets, the RM1,800 option covers the same 4 days.
- Course titleCertified Success Coach and Entrepreneur: Build, Market, and Scale Your Coaching Business
- Certificate levelSijil Kompetensi (Certificate of Competency)
- Issued byInstitut Sultan Iskandar, UTM
- Learning centreRiverbank Academy
- Program partner10xAI Business Consulting SB
- Available withRM2,800 option only
Keep building until it’s live
Most people stall in the week after a course. The 30-day window keeps you moving.
30-day implementation window
Work your 30-day plan with a small accountability Pod and a weekly leaderboard.
RM1,800 & RM2,8002 online clinics with Jane
Bring your funnel, pricing or course outline and get it reviewed live.
RM1,800 & RM2,800AHA Day
Pitch your business. Selected participants may be offered a joint venture with 10xAI Business Consulting SB. Terms shared on request.
RM2,800Jane Chew
Jane is an AI Strategy Coach and HRDC Corporate Trainer, and founder of DigitalAI Business Club. She spent over 30 years in CRM, loyalty programs, analytics and data-driven marketing at OgilvyOne, OCBC Bank and Aimia before building her own training and consulting business.
She teaches the business first and the tools second. You leave with decisions made and assets built.
- Founder, DigitalAI Business Club (DigitalAIBusinessClub.com)
- HRDC Corporate Trainer, 10xAI Business Consulting SB
- Director, E3 Startup & Digitalization Power Team
- Author of Midlife to AI Mastery
- Creator of the PRISM Prompt Framework™
A quick fit check
Good fit if you
- Have expertise people already ask you about
- Want a program you can sell more than once
- Can commit to 4 full days, 9 am to 5 pm
- Will do the work in the 30 days after
Not a fit if you
- Want a tool demo with no business decisions
- Expect AI to run the business without you
- Can only join part of the 4 days
- Are looking for a passive income shortcut
Choose your option
All three options include the full 4-day course. The difference is certification and the support after.
Scholarship seat
5 seats only. Apply on WhatsApp, subject to approval.
- Full 4-day live online course
- All 6 business assets built in class
- No 30-day window or clinics
- No UTM-ISI certificate
Full course
For people who need the skills and assets, not the certificate.
- Full 4-day live online course
- All 6 business assets built in class
- AHA toolkit: templates and prompt library
- 30-day implementation window with Pod
- 2 online clinics with Jane
- No UTM-ISI certificate
Full course + UTM-ISI certificate
Everything in Full course, plus certification and AHA Day.
- Full 4-day live online course
- All 6 business assets built in class
- AHA toolkit: templates and prompt library
- 30-day implementation window with Pod
- 2 online clinics with Jane
- UTM-ISI Certificate of Competency
- AHA Day pitch, with joint venture consideration
- 12 months DigitalAI Strategy Vault Membership
Limited seats for the December cohort. Questions? WhatsApp 017-669 9892
Common questions
Is the course online or in person?
Online, live on Zoom, from 11 to 14 December 2026, 9:00 am to 5:00 pm each day. You need a laptop and a stable internet connection.
Do I need a technical background?
No. The course is built for coaches, trainers and consultants with no technical training. Day 1 starts with AI basics and two prompting frameworks, ACE and PRISM.
What is the difference between the RM1,800 and RM2,800 options?
Both cover the same 4-day course, toolkit, 30-day window and clinics. The RM2,800 option adds the UTM-ISI Certificate of Competency, a pitch slot at AHA Day with joint venture consideration, and 12 months of DigitalAI Strategy Vault Membership.
Who issues the certificate?
Institut Sultan Iskandar (ISI), Universiti Teknologi Malaysia. The certificate level is Sijil Kompetensi (Certificate of Competency). Riverbank Academy is the learning centre and 10xAI Business Consulting SB is the program partner.
Who can apply for a scholarship seat?
Scholarship seats are for people who cannot cover the full fee, such as career-switchers, recently retrenched professionals and community-based coaches. There are 5 seats. WhatsApp 017-669 9892 to apply. Approval is not automatic.
Can I add the certificate later?
Choose the certificate option when you register. If you change your mind, WhatsApp us before Day 1 and we will advise on upgrading.
What is The AHA Entrepreneurs Program?
The AHA (AI + Human Advantage) Entrepreneurs Program is Jane Chew’s program series for solopreneurs and coaches who want to build an AI + human advantage business. This course is its flagship.
Your expertise is the asset. Build the business around it.
4 days, 6 working assets, and an optional UTM-ISI certificate. 11–14 December 2026, online.