Build an AI Marketing System That Saves Time and Strengthens Revenue.
Turn scattered content, slow follow-up and manual marketing work into one practical AI Customer Profit Engine.
A guided implementation bootcamp where you build the business assets to attract, nurture and convert better customers — with strategy, content, design, workflow and automation connected into one system.
- Clarify your customer, offer and positioning
- Build content, copywriting and brand assets
- Create follow-up, email and workflow systems
- Set your landing page, KPI and 90-day roadmap
Physical: RM2,300 · 2 Saturdays
Members: 10% discount
What Is the AI Profit for Marketing Bootcamp?
Best answer for business owners
The AI Profit for Marketing Bootcamp is a 6-module live implementation programme by DigitalAI Business Club. Delivered across 3 expertise levels by Jane Chew, Ricky Soo and Kalmen Chia, it helps SME owners, consultants and founders build an AI Customer Profit Engine — a practical marketing system connecting customer clarity, content, design, automation and landing page conversion. Participants leave each module with a usable business output, not just notes.
Who it is for
Business owners and professionals who have an offer but need a more consistent, system-driven way to attract, follow up and convert customers.
What you build
Customer strategy, content engine, brand visual templates, automation workflow, lead follow-up system and a live landing page — built across 6 modules by 3 specialists.
Cohort 2 price
Online RM1,600 · Physical RM2,300. Existing DigitalAI Business Club members enjoy 10% discount. Single level RM980. Full bootcamp includes 30-day coaching and free 1-year DigitalAI Membership.
Session format
Online format: 15 hours total implementation. Physical format: 2 days, 7 hours per day. Both options are designed for guided build and practical output.
AI Profit for Marketing Bootcamp — 2nd Cohort Timetable
The online cohort is split by trainer and expertise level so participants can build progressively: strategy first, content and design second, workflow and automation third.
25 AI Profit Marketing Skills — Installed, Configured and Ready to Use
You do not start from a blank prompt. You receive a structured skills pack that supports your full customer journey — from competitor review and customer clarity to content, landing pages, email nurture, follow-up, workflow SOPs and performance review.
The skills are presented as Skills Covered Across All Levels so participants can build progressively — from customer clarity, positioning and demand engine to content, automation and launch execution.
What Most SME Owners Are Already Spending Each Month
Most business owners pay for marketing outputs — content, design, follow-up, copy — separately, repeatedly, every month. Here is what that typically costs:
| Typical Monthly Spend | Estimated Cost (RM / month) |
|---|---|
| Freelance copywriter or content creator | RM1,500 – RM4,000 |
| Graphic designer (part-time or project basis) | RM800 – RM2,500 |
| Social media management | RM1,000 – RM3,000 |
| Email marketing and follow-up setup | RM500 – RM1,500 |
| Ad copy and funnel writing | RM1,000 – RM3,000 |
| Rough monthly total | RM4,800 – RM14,000 / month |
The AI Profit for Marketing Bootcamp builds the system that replaces most of this — run through a structured Claude workflow you own and operate, permanently.
Cohort 2 investment: Online RM1,600 or Physical RM2,300. Existing DigitalAI Business Club members enjoy 10% discount. Single level entry is RM980. Instead of buying scattered marketing outputs month after month, you build a reusable system your business can keep improving.
You Are Doing the Right Things. So Why Is It Still Not Working?
You are creating content. You are using AI tools. You are showing up — even when it is exhausting.
And still: the leads are inconsistent. The conversions are unpredictable. The follow-up falls behind the moment you get busy. The business still depends on your personal daily effort.
This is not a motivation problem. It is not an AI problem.
AI tools generate output. They do not build your business system. Content without a customer strategy fills your feed — not your pipeline. Automation without a connected workflow speeds up the wrong process. More tools without a clear engine adds complexity, not revenue.
What growing businesses have — and what most SME owners are missing — is a connected system that links customer clarity, content, conversion, and automation into something that works without you manually holding it together every week.
That connected system is what this bootcamp builds. Across 6 modules. Three levels. Three specialists.
The 3 Real Reasons AI Is Not Growing Your Business Yet
We hear these from SME owners at every workshop. Here is exactly how this bootcamp solves each one.
No Clear System — Just Random Tools and Tactics
“I keep trying new AI tools but nothing sticks.” · “There’s no blueprint to follow.” · “We go back to the old way after a week.”
How This Bootcamp Solves It
You do not need 10 tools. You need one connected system — built across 6 modules, installed into your business, running before you leave.
Marketing Is Inconsistent — Leads Are Unpredictable
“I can’t attract the right leads consistently.” · “My follow-up system breaks down when I’m busy.” · “My pipeline depends entirely on me.”
How This Bootcamp Solves It
You get a Customer Clarity Engine, a content system, conversion scripts, and a follow-up workflow — all pre-structured inside Claude.
No Time — Marketing Gets Skipped When Business Gets Busy
“Marketing is always the first thing to drop.” · “I do everything manually — it takes too long.” · “I’m the only one doing this.”
How This Bootcamp Solves It
Every module you complete reduces manual work. Built once. Runs continuously. Your system works even when you are focused on delivery.
And the Root Causes Behind These Challenges?
Information Overload & No Roadmap
“Too many AI options. No step-by-step path.”
→ The bootcamp is the roadmap. 6 modules. One connected system. A guide who has done this for 30 years.
Lack of a Business-First Strategy
“AI tools are taught as tools. Nobody connects them to my revenue.”
→ Every session is strategy-first, implementation-second. Customer clarity before content. System before automation.
Lack of Time & Competing Priorities
“Always something more urgent. Marketing waits. Again.”
→ That is exactly why we build the system during sessions, not as homework. You leave with something running, not something to do.
The Old Way vs. The New Way
Stop doing marketing manually and hoping for results. Start running a system that does the work for you.
| The Old Way Manual effort + random AI tools |
The New Way AI Customer Profit Engine |
|
|---|---|---|
| Marketing Effort | 15–25 hrs/week — you hold everything together manually | 3–5 hrs/week — system runs; you review and approve |
| Content | Create from scratch weekly; momentum breaks when you’re busy | Content engine — on-brand content generated without briefing a copywriter |
| Lead Follow-Up | Manual chasing; leads go cold when delivery gets hectic | Automated sequences — follow-up fires without you; no lead falls through |
| Sales Copy | Write it every time or pay a copywriter RM1,500–4,000/month | Pre-built conversion scripts — messages that move prospects to decisions, ready to use |
| Digital Presence | Landing page “still on the to-do list” — always pushed back | Live landing page — built in Module 6, published before you leave |
| Revenue Dependence | Depends entirely on your personal daily effort | System-driven — pipeline works even when you’re focused on delivery |
Three Expertise Levels. Six Implementation Modules. One Connected AI Profit Engine.
Each module is built around a specific business output, not a list of AI features. You learn Claude in context — strategy, content, design, automation and launch — guided by three specialists who each own their domain.
Start with the business logic before the tools. Review your market and competitors, map your best customer, sharpen your offer positioning, clarify your authority direction, define your demand engine focus, write your core messaging, and build your Claude Project configured for your specific business. You leave Module 1 with a working AI brain for your AI Customer Profit Engine — not a blank prompt window.
- Introduce the AI Profit Foundation skill flow and the PRISM Prompt Framework™ — the structure behind every prompt
- Live demo: use Clara, Iris and Titan to map customer wants, ICP segments and offer clarity
- Live demo: create a Claude Project loaded with brand voice, product info, FAQs and System Prompt
- Exercise A: Analyse one competitor or reference brand and extract positioning, content and visual direction
- Exercise B: Create your Claude Project — upload product info, FAQs and brand voice, then test your System Prompt
Use Claude inside your daily work environment — browser, documents, spreadsheets and slides — so AI becomes part of how you research, summarise, rewrite, analyse and produce business output faster.
- Use Claude in Chrome to research, summarise and produce content briefs without switching between tools
- Use Claude for Microsoft 365 to rewrite documents, extract insights from Excel and build PowerPoint slides faster
- Apply document handling, batch production and insight extraction skills to reduce repetitive daily marketing work
- Exercise A: Use Claude in Chrome to research a topic relevant to your business and produce a ready-to-use summary or content brief
- Exercise B: Use Claude for Microsoft 365 to rewrite or improve an existing Word document or PowerPoint deck you brought today
Turn one idea, article, talk or product description into multiple marketing assets. Use Claude Artifacts and structured skills to batch-produce content faster, while keeping your message consistent and on-brand.
- Batch-produce a full week of on-brand social posts and captions in a single session
- Repurpose one piece of content into multiple formats — post, caption, WhatsApp message, email intro and short video script
- Apply content calendar, social post and SEO / AEO blog skills to maintain consistent content without a copywriter
- Exercise A: Take one piece of existing content and repurpose it into 5 different formats
- Exercise B: Pick 5 content topics and batch-write captions, hooks and calls-to-action ready to hand to a scheduler
Set up a simple Brand Design System and turn your captions into platform-ready visuals. Create social media assets, brand authority visuals and a marketing one-pager without depending on a designer for every small execution task.
- Set up a Brand Design System using your own brand colours, fonts and visual direction
- Generate on-brand post visuals directly from your captions
- Produce a simple marketing one-pager for your business or service without a designer
- Exercise A: Set up your brand colours and font, then generate 3 on-brand post visuals using your captions
- Exercise B: Generate a LinkedIn thought leadership post with visual, plus a one-page marketing flyer for your business or service
Bring together the productivity, copywriting and design outputs from Level 2. Each participant shares one practical output, identifies one action to implement immediately, and sees what can be built next.
- Each participant shares one output built today
- One action to implement in the next 7 days
- Preview: Email Machine & Launch Machine as your next build
- Productivity setup activated
- Copywriting output produced
- Brand visuals and marketing one-pager created
Connect your marketing actions into a simple, scalable workflow. Learn AI workflow thinking that lets SMEs reduce repetitive work without complex technical setup. Build your email machine, map your automation flow and implement lead follow-up that fires automatically — so no prospect goes cold and no post goes unmade.
- AI workflow thinking for SMEs — how to reduce repetitive work using AI
- Content repurposing workflow — one piece of content, multiple channels
- Simple automation concepts mapped to your existing tools
- Multi-channel content execution without daily manual effort
- AI-assisted lead follow-up workflow — no lead goes cold
- Email nurture sequences: welcome series, onboarding & follow-up messages
- Auto-post workflow to Facebook and Instagram with human review before publishing
- Simple workflow demo using familiar tools
- AI-assisted operational SOP ideas for your business
- AI marketing workflow blueprint
- Content execution workflow
- Email nurture sequences written and ready to load
- Auto-post workflow mapped and active
- AI-assisted operational SOP ideas
- Simple automation concepts documented
All six modules converge here. Connect your complete marketing system, define the AI vs. human role division in your business, build your live landing page with conversion copy and lead capture, and leave with a clear AI implementation roadmap you can follow for the next 90 days — without becoming overwhelmed by tools.
- Connecting all modules into one operational marketing flow
- AI + Human role division — what AI does, what you own
- Marketing KPI and visibility thinking for your business
- How to build repeatable systems instead of random prompting
- Business system mindset for sustainable AI adoption
- Live landing page with headline, body, FAQ, proof and CTA — published before you go home
- Opt-in & lead capture flow connected to your follow-up system
- 90-day AI implementation roadmap — gradual, practical, no overwhelm
- KPI / visibility framework to track your marketing system going forward
- Live landing page — published
- Conversion copy — done
- Lead capture flow connected
- KPI & visibility framework
- AI implementation roadmap for your business
- Complete AI system — all 6 modules operational
Bring together the automation, workflow and operating system outputs from Level 3. Each participant shares one practical system output, identifies one next implementation action, and sees how to continue improving the engine after the bootcamp.
- Each participant shares one workflow, automation or system output built today
- One action to implement in the next 7 days
- Preview: how to continue optimising the full AI Customer Profit Engine after the bootcamp
- AI workflow and automation layer mapped
- Email nurture and follow-up machine created
- Landing page, KPI visibility and 90-day roadmap completed
Your Complete AI Profit for Marketing Bootcamp Package
No inflated “total value” stack. Just the real programme components you need to build, connect and launch your AI-supported marketing system.
Cohort 2 online seat: RM1,600 per participant.
Cohort 2 physical seat: RM2,300 per pax · 2 days · 7 hours per day.
DigitalAI Business Club members: 10% discount — RM1,440 online or RM2,070 physical.
Single level option: RM980 per level for participants who only need one focused expertise area (Level 1: 4 hrs · Level 2: 5 hrs · Level 3: 6 hrs).
This is a transparent first-cohort implementation price for participants who want to build the system with guidance and support.
Secure My Cohort 2 Seat Now →Your Investment
Start with the full system if you want a connected marketing engine, not six separate AI lessons. A single-level option is available at RM980 for those who only need one focused module.
Per participant · Complete 6-module AI Profit for Marketing Bootcamp · Online
- All 6 implementation modules across 3 levels
- 3 specialist trainers: Jane, Ricky & Kalmen
- 30-day WhatsApp coaching support
- Free 1-year DigitalAI Membership
- 25 AI Profit Marketing Skills Pack
- All session outputs, prompt libraries & workflow guides
- Physical bootcamp option: RM2,300 per pax · 2 days · 7 hours per day
Best choice if you want one connected system, not six isolated exercises.
Per level · Choose the level that fits your current need
- Choose one level from the 3 available
- Focused output for that specific level
- No full-system integration across levels
- No 30-day coaching or membership bundle
All 3 levels separately: RM2,100. The full bootcamp gives better value, stronger integration, coaching support and membership bonus.
Cohort 2 is capped at 20 online participants so each business receives practical build support.
Online: 15 hours total implementation. Physical: 2 days · 7 hours per day · RM2,300 per pax.
Implementation Commitment Support
Attend the sessions, complete the in-session build exercises and use the 30-day WhatsApp coaching window. If your system is still unclear, we will guide you on the missing piece so you know exactly what to fix next.
Meet Your Three Programme Specialists
Three specialists. Three expertise levels. Strategy, content & design, and process & automation — delivered together so you build a system that actually works in your business.
Jane Chew
AI Strategy Coach & Founder, DigitalAI Business Club
Jane brings 30 years of CRM, customer analytics, loyalty strategy, and data-driven marketing experience — from OgilvyOne and OCBC Bank to Aimia — into a practical, business-first approach to AI adoption. She is the author of Midlife to AI Mastery and a speaker at AI transformation events including AIFTIS.
Jane does not teach AI tools. She builds AI Customer Profit Engines — the connected business systems that help SME owners move from scattered effort to predictable, system-driven revenue.
Programme role: Module 1 — AI strategy, competitor review, customer clarity, offer positioning, Claude Project setup, PRISM Prompt Framework™
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Ricky Soo
Vibe Coding Specialist & AI App Builder
Ricky specialises in vibe coding — building functional applications, landing pages, and automation tools using AI-assisted development, without traditional coding barriers. He turns business requirements into working digital products at speed, making app building accessible to non-technical founders and SME teams.
Programme role: Modules 2, 3 & 4 — content productivity, Claude in Chrome, visual design workflow, content engine, visual assets & capstone showcase
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Kalmen Chia
Business Process Strategist, HRDF TTT Trainer & Full-Stack Developer
Kalmen brings 25+ years of technology and business process experience — spanning ERP systems, AI automation, cloud infrastructure, and workflow design. As an HRDF Corp TTT-certified trainer and founder of E-Global SCM Solutions, he specialises in building practical, scalable business systems for SMEs across Malaysia.
He bridges the gap between strategy and technical execution — ensuring the systems you build in this bootcamp are structured, scalable, and grounded in solid business process logic.
Programme role: Modules 5 & 6 — AI workflow thinking, content automation, email machine, multi-channel execution, AI operating system and implementation roadmap
View LinkedIn ProfileWho This Bootcamp Is Built For
✅ This is for you if:
- →You are an SME owner, consultant, or coach doing marketing manually and ready to build a system
- →You are already using AI tools but not seeing consistent results
- →You want to leave with a working system — not just new knowledge
- →You are ready to implement during sessions, not after
- →You want marketing that runs even when you are focused on clients
⛔ Not the right fit if:
- →You have not yet defined your offer or target customer
- →You want a theory course or awareness session, not a build programme
- →You want someone else to build the system for you
- →You are not able to commit to hands-on implementation sessions
Everything You Need to Know Before You Register
What is the AI Profit for Marketing Bootcamp and how does it work?
Is this programme suitable for non-technical SME owners in Malaysia?
How is this different from other AI courses or bootcamps in Malaysia?
What does the Online RM1,600 / Physical RM2,300 Cohort 2 investment include?
What are the three levels and who are the trainers?
What do I need before the first session?
Is there a refund policy?
Your Marketing System Should Not Depend on Your Daily Energy.
Join Cohort 2 and build the practical AI Customer Profit Engine your business can keep using — across 6 modules, with three specialists guiding every step.
Questions? WhatsApp Jane · digitalaibusinessclub.com
Pre-requisite
Participants are required to have a paid Claude account, estimated at USD20/month, to attend and complete the hands-on workshop exercises.
Participant readiness
Participants should be IT literate and comfortable using basic online tools, browser-based platforms, documents and guided AI workflows.