Most AI training teaches people to talk to AI.This pathway teaches you to build with it.
Claude AI for Business
3-Level Training Pathway
Over 3 levels — taught by both a non-technical trainer and a technical one, so nothing gets lost in translation — you go from prompting, to running real business workflows, to building your own AI agents and apps. No coding background needed at any stage.
Led by trainers bringing 30+ years of CRM, loyalty and data-driven marketing experience (OCBC, OgilvyOne, Aimia) into practical Claude adoption for SME and corporate teams.
This Isn’t a Course You Finish. It’s a Capability You Keep Compounding.
Most knowledge dies in the workshop room — not because the training was bad, but because nobody followed up. This pathway is built so it doesn’t: we stay on WhatsApp with you until the workflow is actually built, not just taught.
3 Days of Hands-On Training
One full physical training day per level — Level 1, 2 and 3 — building real workflows on real business content, not watching a feature demo.
30 Days of WhatsApp Coaching
This isn’t a help channel you message if you get stuck — it’s active accountability. For 30 days after each level, we check in on your progress and follow up until the workflow you built in the room is actually running in your business. Most training ends when the workshop does. This doesn’t.
Included Not Typical TrainingFree DigitalAI Claude Membership
1 year of free access to the DigitalAI Claude Membership Portal — templates, updates and new workflows as Claude itself evolves.
1 Year IncludedWho This Is For
Which Claude Level Is Right for You?
Select the statement that best describes your role or immediate business goal to receive an instant training recommendation.
Level 1: Work Smarter
Ideal for SME owners, leaders, and non-technical staff looking to automate emails, content creation, and daily task management.
Note: You don’t have to attend all three levels. Each level is a standalone 1-day course.
Three Levels. Three Business Outcomes.
Choose a single level for focused team training or combine all three levels for complete organizational AI capability.
WORK SMARTER
Claude AI for Business: Prompting, Writing, Content & Your AI Coworker
WORK BETTER
Claude AI for Business: Sales Enablement, Documents, Data & Excel
BUILD & AUTOMATE
AI Solutions Builder with Claude: Code, Apps & Agents
This Is Not Just Claude Training.
We don’t teach feature lists. Every level delivers a practical end-to-end business output pipeline.
Content that works harder
Outcome: Turn one piece of core business content into email campaigns, social posts, and web copy automatically.
Business documents that work harder
Outcome: Move from raw information to client-ready pitch decks and management narratives in hours.
AI solutions that work
Outcome: Move from an internal AI idea to a live working prototype and clear 90-day deployment roadmap.
Explore Detailed Course Curriculum
Click a level tab below to review trainer profiles, session breakdowns, signature workflows, and tangible outputs.
Claude AI for Business:
Prompting, Writing, Content & Your AI Coworker
Positioning: “AI Productivity for Business Professionals”
Who Should Attend
SME owners, managers, executives, supervisors, and professionals who want to master Claude for daily communication, content creation, summarization, and task planning.
Key Learning Outcomes
- Master PRISM+ prompt library for consistent business quality
- Draft emails, social media content, and web copy in brand voice
- Build live webpage copy previews using Claude Artifacts
- Save proven content formulas as reusable Claude Skills
- Configure Claude Projects with uploaded company knowledge
- Experience Claude Cowork delegating multi-step tasks
- Create a personalized 30-Day AI Adoption Plan
Level 1 Signature Workflows
Content Marketing Sprint
- Build PRISM+ prompt library with 3 tested business prompts
- Draft real email/document & convert into 2 social posts
- Create 1 webpage Artifact & save formula as a Claude Skill
AI Coworker Activation
- Set up Claude Project with company context & documents
- Watch live Claude Cowork multi-step task delegation
- Identify 5 quick wins & map 30-Day AI Adoption Plan
What You Could Build in Level 1
The saved Claude Skill in Session 2 isn’t a fixed exercise — participants choose a real business need to build it around. Three examples of what that Skill could be:
Feed Claude your website, logo colours and a short brand questionnaire — get back a one-page brand guide (voice, palette, tone rules) any freelancer or new hire can follow immediately.
Point Claude at two or three competitor websites and get back a structured read of their positioning, pricing signals and messaging gaps — the kind of scan that used to take a day of manual research.
One core piece of content in — a week of on-brand social posts, an email and web copy out. Save the formula as a Claude Skill and reuse it every week without starting from a blank page.
Level 1 Training Day Timeline
| Time | Session Title | What Participants Produce |
|---|---|---|
| 9:00 – 10:30 AM | 1. Talk to Claude (Prompting) | 3 tested PRISM+ prompts & personal starter library |
| 11:00 AM – 12:30 PM | 2. Create, Write & Connect (Content & Web) | Email draft, 2 social posts, brand copy Artifact & saved Skill |
| 1:30 – 3:00 PM | 3. Your AI Brain (Projects & Cowork) | Configured Claude Project with uploaded documents & Cowork demo |
| 3:30 – 5:00 PM | 4. Claude Everywhere (30-Day Plan) | 5 AI quick wins identified & completed 30-Day AI Adoption Plan |
Claude AI for Business:
Sales Enablement, Documents, Data & Excel
Positioning: “AI-Powered Business Output”
Who Should Attend
Sales teams, operations managers, HR staff, admin teams, and business analysts who manage client documents, proposals, data summaries, and Excel spreadsheets.
Key Learning Outcomes
- Conduct prospect/competitor research in-browser with Claude in Chrome
- Draft sales proposals, pitch decks, and follow-up sequences
- Structure business reports and 6-slide presentation outlines with notes
- Transform raw spreadsheet data into executive management narratives
- Generate and explain complex Excel formulas in plain English
- Package proven Skills into team-wide installable Plugins
- Batch-process multi-file reports using Claude Cowork
Level 2 Signature Workflows
Proposal-to-Presentation Workflow
- Research prospect via Claude in Chrome
- Assemble proposal packet with Claude Cowork delegation
- Generate 6-slide presentation deck with speaker notes
Data-to-Boardroom Workflow
- Turn raw dataset into board-ready management narrative
- Generate complex Excel formulas & dashboard structure
- Package reporting formula as a team-wide Plugin
Level 2 Training Day Timeline
| Time | Session Title | What Participants Produce |
|---|---|---|
| 9:00 – 10:30 AM | 1. Sales Enablement (Proposals & Chrome) | Prospect research brief, proposal outline & follow-up sequence |
| 11:00 AM – 12:30 PM | 2. Documents & Presentations (Decks & Reports) | Business document draft & 6-slide deck outline with notes |
| 1:30 – 3:00 PM | 3. Data & Reporting (Executive Narratives) | Data summary, board narrative & Cowork multi-file batch demo |
| 3:30 – 5:00 PM | 4. Excel & Team Plugins (Formulas & Plugins) | 3 Excel formulas explained, dashboard plan & team Plugin |
AI Solutions Builder with Claude:
Code, Apps & Agents
Positioning: “Build & Automate with AI”
Who Should Attend
IT managers, digital transformation leaders, product owners, internal AI champions, and tech-savvy business leaders building company-wide AI solutions.
Key Learning Outcomes
- Configure Claude Code environment inside VS Code
- Build a working web prototype or internal tool from a written brief
- Design AI agent architectures with tool loops and memory
- Wire Model Context Protocol (MCP) connectors to business systems
- Package custom Skills into reusable enterprise Plugins
- Formulate a 30/60/90-Day AI Deployment Roadmap & Governance Plan
Level 3 Signature Workflows
Idea-to-Prototype Build
- Set up Claude Code & execute slash commands
- Transform written brief into a live working prototype
- Package build commands into an installable Plugin
Agent-to-Roadmap Deployment
- Design AI agent with MCP connector to business database
- Establish AI risk & governance evaluation framework
- Draft 30/60/90-Day AI Deployment Roadmap for leadership
Level 3 Training Day Timeline
| Time | Session Title | What Participants Produce |
|---|---|---|
| 9:00 – 10:30 AM | 1. Claude Code Foundations (Setup & Commands) | Initialised Claude Code project & 3 slash command builds |
| 11:00 AM – 12:30 PM | 2. Business App Building (Prototypes) | Working prototype web app built from brief |
| 1:30 – 3:00 PM | 3. AI Agent Architecture (MCP & Agents) | AI agent blueprint & MCP connector integration concept |
| 3:30 – 5:00 PM | 4. Solution Deployment (Roadmap & Pitch) | 30/60/90-day roadmap, governance checklist & pitch summary |
Programme Comparison at a Glance
A side-by-side overview to help HR and team leads select the right module.
| Level | Best For | Main Focus | Business Outcome | Duration / MQF | Tech Background |
|---|---|---|---|---|---|
| Level 1 Basic | SME owners, managers, general staff | Prompting, Writing, Content, Projects & Coworker | Save 3-5 hours weekly on daily communication & content | 1 Day / 8 CPD (MQF Level 4) |
None Required |
| Level 2 Intermediate | Sales, Operations, HR, Admin teams | Sales Enablement, Proposals, Data, Reports & Excel | Automate proposals, presentation decks & Excel reports | 1 Day / 8 CPD (MQF Level 5) |
Basic Claude Use |
| Level 3 Advanced | IT leads, digital champions, product leads | Claude Code, Apps, AI Agents, MCP & Roadmaps | Build working prototypes, agents & deployment roadmaps | 1 Day / 8 CPD (MQF Level 6) |
Tech Comfort Required |
Don’t Leave With Just Notes. Leave With Assets You Can Use.
Every participant completes the workshop with tangible digital assets built during the session.
Level 1 Deliverables
- Tested PRISM+ Prompt Library
- Repurposed Content Campaign
- Configured Claude Project & Memory
- Saved Reusable Claude Skill
- Personal 30-Day AI Adoption Plan
Level 2 Deliverables
- Client Proposal Packet & Research Brief
- 6-Slide Pitch Deck Outline with Notes
- Executive Management Data Narrative
- Custom Excel Formula Toolkit
- Installable Team Plugin
Level 3 Deliverables
- Working Business App Prototype
- Custom AI Agent Architecture
- Wired MCP Connector Concept
- AI Risk & Governance Framework
- 30/60/90-Day Deployment Roadmap
Meet Your AI Transformation Trainers
Delivered by active practitioners bringing real-world business strategy, sales enablement, and software engineering experience — a non-technical trainer and a technical one on every level, so nothing gets lost in translation.
Jane Chew
Founder of DigitalAI Business Club. Specializes in practical AI strategy, organizational adoption, and business productivity for SME owners and leaders.
Master Trainer ·Ricky Soo
Business output specialist with deep expertise in sales automation, proposal engineering, data reporting, and management communication workflows.
Master Trainer ·Kalmen Chia
Technical implementation specialist focused on Claude Code, AI agent systems, MCP connector integration, and enterprise software prototyping.
Master Trainer ·Frequently Asked Questions
Everything you need to know about course selection, HRDC grants, and team delivery.
Participants must have:
- Device: A desktop or laptop setup with Chrome or Edge installed, running Windows Pro edition (or macOS equivalent) with admin/installation rights.
- Reliable Internet: Minimum 10 Mbps connection for smooth Zoom classes and live Claude interaction.
- Claude Pro Subscription: Active account (~SGD 27/mo) or willingness to sign up before Day 1.
- Basic Literacy & English: Ability to type, browse the web, and intermediate English proficiency.
- Node.js Setup (Pre-session): Installed before Day 7 via a simple 1-click installer provided in our setup guide.
- Zero Coding Background: No prior coding, computer science, or machine learning background is needed.
Claude Pro subscription, laptop and internet access are not included in the course fee.
Not ready to book a full training day yet? Message Jane directly — she’ll point you to the right next step, whether that’s one level of this pathway or the free DigitalAI Business Club community first.
Ask Jane What’s Right for MeThis isn’t a course you finish. It’s a capability you keep compounding.
Ready to Build AI Capability in Your Team?
Choose one level for a focused team workshop, or build a 3-level Claude AI capability pathway for your organisation. Message Jane directly to discuss fit, scheduling and HRDC eligibility for your team.