Build Your AI Marketing System in 5 Online Sessions.

Cohort 1: Build an AI marketing system that saves time and increases revenue · Online RM1,388 · Single session RM400

Join Cohort 1 →
For SME Owners · Consultants · Business Founders · Malaysia & SEA

Build an AI Marketing System That Saves Time, Strengthens Follow-Up and Increases Revenue.

Turn scattered content, slow follow-up and manual marketing work into one practical AI Customer Profit Engine.

This is not another AI tools class. It is a guided implementation bootcamp where you build the business assets that help you attract, nurture and convert better customers — customer clarity, content workflow, design assets, automation flow and a conversion landing page.

Cohort 1 investment: Online RM1,388 or Physical RM1,788. Single session option: RM400.

Secure My Cohort 1 Seat Now →

Limited to 20 online participants · Live online sessions: 1, 8, 15, 22 & 29 June 2026 · 8:00am–10:00am

5 live implementation sessions Online: RM1,388 Optional physical full-day workshop: 27 June Single session: RM400 Build outputs during sessions
Quick answer

What Is the AI Profit Bootcamp?

Best answer for business owners

The AI Profit Bootcamp is a 5-session live implementation programme by DigitalAI Business Club. It helps SME owners, consultants and founders build an AI Customer Profit Engine — a practical marketing system that connects customer clarity, content, design, automation and landing page conversion. Instead of learning isolated AI tools, participants leave each session with a usable business output that supports visibility, follow-up, trust-building and sales conversion.

Who it is for

Business owners and professionals who already have an offer but need a more consistent way to create demand, follow up and convert.

What you build

Customer strategy, 28-day content workflow, visual assets, automation flow, lead follow-up and a conversion-ready landing page.

Cohort 1 price

Online RM1,388 · Physical RM1,788 for the complete 5-session bootcamp. A single-session option is available at RM400 for participants who only need one focused module.

Session schedule

1, 8, 15, 22 and 29 June 2026. Mondays, 8:00am–10:00am.

Bonus included in the full bootcamp

20 Claude Marketing Skills — Installed, Configured and Ready to Use

You do not start from a blank prompt. You receive a practical skills pack that supports the whole customer journey — from customer clarity and content planning to follow-up, reporting and launch execution.

What you walk away with
A reusable AI marketing operating system for your business

Each skill is structured for a specific marketing job. Install, customise for your business, and use it repeatedly across content, sales communication, campaign assets and launch support.

20Skills
🧠Customer Want Map
✍️Text Post Specialist
📣Content Strategy
📍AI Customer Profit Engine
✉️Email Specialist
📄Document Handling
📊Weekly Content Planner
🔁Batch Production
📸Instagram Specialist
💼LinkedIn Specialist
🎬Video Specialist
🗓️28-Day Content Engine
📢Email Machine
🤖Auto AI Post
Human Review & Approval
📲Auto Blast to FB & Instagram
💬Chatbot Setup
🎁Lead Magnet / Digital Product
📈Matrix Reporting
🚀Launch Machine
The real cost of doing it without a system

What Most SME Owners Are Already Spending Each Month

Most business owners are paying for marketing outputs — content, design, follow-up, copy — separately, repeatedly, every month. Here is what that typically costs:

Typical Monthly SpendEstimated Cost (RM / month)
Freelance copywriter or content creatorRM1,500 – RM4,000
Graphic designer (part-time or project basis)RM800 – RM2,500
Social media managementRM1,000 – RM3,000
Email marketing and follow-up setupRM500 – RM1,500
Ad copy and funnel writingRM1,000 – RM3,000
Rough monthly totalRM4,800 – RM14,000 / month

The AI Customer Profit Engine Bootcamp builds the system that replaces most of this — run through a structured Claude workflow you own and operate, permanently.

Cohort 1 investment: Online RM1,388 or Physical RM1,788. Single-session entry is RM400. Instead of buying scattered marketing outputs month after month, you build a reusable system your business can keep improving.

Why AI tools alone are not enough

You Are Doing the Right Things. So Why Is It Still Not Working?

You are creating content. You are using AI tools. You are showing up — even when it is exhausting.

And still: the leads are inconsistent. The conversions are unpredictable. The follow-up falls behind the moment you get busy. The business still depends on your personal daily effort.

This is not a motivation problem. It is not an AI problem.

It is a system problem.

AI tools generate output. They do not build your business system. Content without a customer strategy fills your feed — not your pipeline. Automation without a connected workflow speeds up the wrong process. More tools without a clear engine adds complexity, not revenue.

What growing businesses have — and what most SME owners are missing — is a connected system that links customer clarity, content, conversion, and automation into something that works without you manually holding it together every week.

That connected system is what this bootcamp builds.

Do any of these sound familiar?

The 3 Real Reasons AI Is Not Growing Your Business Yet

We hear these from SME owners at every workshop. Here is exactly how this bootcamp solves each one.

~1 in 3Owners

No Clear System — Just Random Tools and Tactics

“I keep trying new AI tools but nothing sticks.” · “I don’t know where to start.” · “There’s no blueprint to follow.” · “We go back to the old way after a week.”

How This Bootcamp Solves It

You do not need 10 tools. You need one connected system — built across 5 sessions, installed into your business, running before you leave. No choosing, no researching, no overwhelm. Just build and deploy.

~1 in 5Owners

Marketing Is Inconsistent — Leads Are Unpredictable

“I can’t attract the right leads consistently.” · “I don’t know how to convert from content.” · “My follow-up system breaks down when I’m busy.” · “My pipeline depends entirely on me.”

How This Bootcamp Solves It

You get a Customer Clarity Engine, a 28-day content system, conversion scripts, and a follow-up workflow — all pre-structured inside Claude. Your pipeline works even when you are focused on delivery.

~1 in 6Owners

No Time — Marketing Gets Skipped When Business Gets Busy

“I can’t juggle delivery and marketing at the same time.” · “Marketing is always the first thing to drop.” · “I do everything manually — it takes too long.” · “I’m the only one doing this.”

How This Bootcamp Solves It

Every machine you build reduces manual work — no coding, no complex setup. Your 28-day content engine runs without daily input. Your follow-up fires without manual chasing. Built once. Runs continuously.

And the Root Causes Behind These Challenges?

~28%

Information Overload & No Roadmap

“Too many AI options. Hard to know what’s real. No step-by-step path.”

→ The bootcamp is the roadmap. 5 sessions. One connected system. A guide who has done this for 30 years.

~24%

Lack of a Business-First Strategy

“AI tools are taught as tools. Nobody connects them to my revenue.”

→ Every session is strategy-first, implementation-second. Customer clarity before content. System before automation.

~14%

Lack of Time & Competing Priorities

“Always something more urgent. Marketing waits. Again.”

→ That is exactly why we build the system during sessions, not as homework. You leave with something running, not something to do.

Paradigm shift

The Old Way vs. The New Way

Stop doing marketing manually and hoping for results. Start running a system that does the work for you.

The Old Way
Manual effort + random AI tools
The New Way
AI Customer Profit Engine
Marketing Effort 15–25 hrs/week — you hold everything together manually 3–5 hrs/week — system runs; you review and approve
Content Create from scratch weekly; momentum breaks when you’re busy 28-day engine — on-brand content generated daily without briefing a copywriter
Lead Follow-Up Manual chasing; leads go cold when delivery gets hectic Automated sequences — follow-up fires without you; no lead falls through
Sales Copy Write it every time or pay a copywriter RM1,500–4,000/month Pre-built conversion scripts — messages that move prospects to decisions, ready to use
Digital Presence Landing page “still on the to-do list” — always pushed back Live landing page — built in Session 5, published before you go home
Revenue Dependence Depends entirely on your personal daily effort System-driven — pipeline works even when you’re focused on delivery

See the Difference in Action

OLD WAY

Creating one week of social content:

  1. Open Claude, write a prompt from scratch
  2. Edit the output, adjust the tone
  3. Open Canva, design each post manually
  4. Write caption separately
  5. Schedule each post individually
  6. Repeat next week from scratch

~6–10 hours per week

NEW WAY — AI Customer Profit Engine

Creating one week of social content:

  1. Open your Claude Content Engine
  2. Select week from your 28-day calendar
  3. Claude generates posts, captions, and visual briefs
  4. Review and approve

~45 minutes per week

Session by session — what you build

Five Sessions. Five Build Paths. One Connected AI Profit Engine.

Each session is designed around a practical business output, not a list of AI features. You learn Claude in context: marketing strategy, productivity, design, automation and website launch.

Live dates1, 8, 15, 22 & 29 June 2026
TimeMondays · 8:00am–10:00am
PriceOnline RM1,388 · Physical RM1,788 · Single session RM400
Bonuses20 AI Marketing Skills Pack + 1-year DigitalAI Business Club membership
Optional physical workshopSaturday, 27 June 2026 · 9:00am–7:00pm · RM1,788
01

Session 1 — Claude for Marketing Strategy

Mon 1 June · 8:00am–10:00am

Start with the business logic before the tools. Map your best customer, sharpen your offer, write your core messaging, and build your Claude Project configured for your specific business. You leave Session 1 with a working AI brain for your marketing — not a blank prompt window.

What you leave with:
🧠Customer Want MapClear picture of your ideal buyer’s pain, language, objections and decision triggers.
✍️Offer Positioning StatementOne clear message you can use in social posts, email, landing pages and sales conversations.
📣Content Strategy BlueprintMonthly content pillars and angles mapped to your audience’s buying journey.
⚙️Claude Project — ConfiguredYour AI marketing assistant set up with business context, brand voice and reusable skills foundation.
Machine built in Session 1Your AI Marketing Brain — customer clarity + offer positioning + Claude workspace ready to produce on-brand output.
02

Session 2 — Claude for Productivity

Mon 8 June · 8:00am–10:00am

Embed Claude into your daily work environment — your browser, inbox, documents and marketing preparation flow. Stop copy-pasting between tools. You leave with reusable productivity workflows for email, proposals, summaries and your first week of content.

What you leave with:
📧Email Templates LibraryFollow-up emails, client replies and nurture sequences drafted in your voice.
📄Proposal & Report DraftsAI-assisted proposal sections, executive summaries and document-to-action workflows.
📊Weekly Content CalendarFirst week of posts, hooks and captions drafted and ready for review.
🔁Batch Production WorkflowProduce a month of ideas or posts in one sitting instead of day-by-day.
Machine built in Session 2Your Productivity System — email templates + document handling + first-week content pack + batch workflow.
03

Session 3 — Claude for Design

Mon 15 June · 8:00am–10:00am

Turn strategy into trust-building assets. This is where Claude Design, Claude Artifacts and your design system come together to create on-brand visuals, brochure-style cards, diagnostic outputs, scorecards and repeatable content formats.

What you leave with:
🗓️28-Day Content EngineA full month of on-brand post ideas and formats for LinkedIn, Facebook and Instagram.
🖼️Brand Visual TemplatesAnimated posts, brochure-style cards, product showcases and testimonial graphics.
📈Diagnostic / Matrix ReportNeed analysis, scorecard, gap matrix or visual report layout built as a trust-building asset.
🎬Video & Design WorkflowShort video scripts, carousel outlines and a repeatable visual production workflow.
Machine built in Session 3 — Your Content & Trust Assets28-day content system live · Brand visual templates saved · Diagnostic/report asset created · Social content ready to publish.
04

Session 4 — Claude for Automation

Mon 22 June · 8:00am–10:00am

Connect your marketing actions into a simple workflow. Build your email machine and automate the marketing flow end to end with human review and approval. No lead goes cold. No post goes unmade. No report delivery sits forgotten.

What you leave with:
📬Email Nurture SequencesWelcome series, onboarding flow and follow-up messages written and ready to load.
🤖Auto-Post to Social ChannelsContent queued for Facebook, Instagram or LinkedIn with human review before publishing.
🎁Lead Magnet / Digital ProductDiagnostic tool, checklist, guide or mini-product built and ready to deploy.
💬Chatbot & Auto-Response SetupWhatsApp or website response flow to capture, qualify and route enquiries.
Machine built in Session 4 — Your Email Machine + AutomationEmail sequences live · Auto-posting workflow mapped · Lead magnet built · Chatbot / response flow ready.
05

Session 5 — Claude for Website & Launch

Mon 29 June · 8:00am–10:00am

Turn your strategy, content and campaign assets into a conversion-ready landing page. You build the page structure, conversion copy, FAQ, CTA and lead capture flow — so your launch machine goes live before you leave.

What you leave with:
🌐Live Landing Page — PublishedYour page written, designed and ready to publish on your website or simple deployment platform.
✍️Conversion Copy — DoneHeadline, body, FAQ, proof and CTA written for your offer and audience.
🔗Opt-in & Lead Capture ConnectedForm, WhatsApp link or email capture flow connected to your follow-up system.
⚙️Complete AI System — OperationalAll five machines connected: content → email → automation → landing page → launch.
Machine built in Session 5 — Your Launch MachineLanding page ready · Conversion copy done · Lead capture connected · AI Customer Profit Engine operational.
What is included

Your Complete AI Profit Bootcamp Package

No inflated “total value” stack. Just the real programme components you need to build, connect and launch your AI-supported marketing system.

5 live implementation sessions, 2 hours each
20 AI Marketing Skills Pack for content, follow-up, email, social posts and campaign assets
Claude workspace setup guide for your AI Customer Profit Engine
Reusable templates for report, scorecard, matrix and landing page outputs
Customer Want Map, Offer Positioning Snapshot and Revenue Leak Map
Design system, brochure, visual report and campaign asset briefs
Lead follow-up workflow and simple automation map
SEO/AEO-ready landing page structure and launch checklist
30-day WhatsApp coaching support for implementation questions
Free 1-year DigitalAI Business Club membership

Cohort 1 online seat: RM1,388 per participant.

Cohort 1 physical seat: RM1,788 per participant.

Single-session option: RM400 per session for participants who only want one focused module.

This is a transparent first-cohort implementation price for participants who want to build the system with guidance and support.

Secure My Cohort 1 Seat Now →
Cohort 1 registration

Your Investment

Start with the full system if you want a connected marketing engine, not five separate AI lessons. Cohort 1 is designed for business owners who want to build while learning — customer clarity, content, design, workflow, landing page and follow-up. A single-session option is available at RM400 for those who only need one focused module.

Flexible Entry
RM400

Per individual session · Cohort 1 à la carte option

  • Choose one focused session
  • Useful if you only need one specific output
  • No full-system integration
  • No 30-day coaching or membership bundle
Choose My Session →

All 5 separately: RM2,000. The full bootcamp gives better value, stronger integration, 30-day support and membership bonus.

Ready to stop learning AI in fragments? Join Cohort 1 and build the marketing system your business can actually use.

Cohort 1 is capped at 20 online participants so each business receives practical build support.

Live online sessions: 1, 8, 15, 22 & 29 June 2026 · Mondays · 8:00am–10:00am. Optional physical workshop: Saturday, 27 June 2026 · 9:00am–7:00pm.

Implementation Commitment Support

Attend the sessions, complete the in-session build exercises and use the 30-day WhatsApp coaching window. If your system is still unclear, we will guide you on the missing piece so you know what to fix next. The promise is practical implementation support — not hype, not inflated claims.

Built by experts. Guided by experience.

Meet Your Programme Team

Three specialists. One connected programme. Strategy, process, and technology — delivered together so you build a system that actually works in your business.

Kalmen Chia
Business Process & Tech

Kalmen Chia

Business Process Strategist, HRDF TTT Trainer & Full-Stack Developer

Kalmen brings 25+ years of technology and business process experience — spanning ERP systems, AI automation, cloud infrastructure, and workflow design. As an HRDF Corp TTT-certified trainer and founder of E-Global SCM Solutions, he specialises in building practical, scalable business systems for SMEs across Malaysia.

He bridges the gap between strategy and technical execution — ensuring the systems you build in this bootcamp are structured, scalable, and grounded in solid business process logic.

25+ Years Tech & Business Systems HRDF TTT Certified Trainer ERP · AI Automation · Cloud Founder, E-Global SCM Solutions

Programme role: Business process design, workflow automation, system integration, and hands-on technical setup support

View LinkedIn Profile
Ricky Soo
Vibe Coding & App Building

Ricky Soo

Vibe Coding Specialist & AI App Builder

Ricky specialises in vibe coding — building functional applications, landing pages, and automation tools using AI-assisted development, without traditional coding barriers. He turns business requirements into working digital products at speed, making app building accessible to non-technical founders and SME teams.

In this bootcamp, Ricky supports the digital build sessions — helping participants create their live landing page and digital assets in Session 5 and guiding the technical setup across the programme.

AI App Building & Vibe Coding Landing Page & Funnel Build No-Code to AI-Code Workflows Digital Asset Production

Programme role: Live landing page build (Session 5), digital asset creation, and technical implementation support throughout

View LinkedIn Profile
Is this right for you?

Who This Bootcamp Is Built For

✅ This is for you if:

  • You are an SME owner, consultant, or coach doing marketing manually and ready to build a system
  • You are already using AI tools but not seeing consistent results
  • You want to leave with a working system — not just new knowledge
  • You are ready to implement during sessions, not after
  • You want marketing that runs even when you are focused on clients

⛔ Not the right fit if:

  • You have not yet defined your offer or target customer
  • You want a theory course or awareness session, not a build programme
  • You want someone else to build the system for you
  • You are not able to commit to 5 hands-on implementation sessions
Frequently asked questions

Everything You Need to Know Before You Register

What is the AI Customer Profit Engine Bootcamp and how does it work?
It is a 5-session live implementation programme where participants build a complete AI-powered marketing system that saves time and improves revenue follow-up. Each session produces one working output — a customer clarity map, a 28-day content engine, a conversion workflow, an automation layer, and a live landing page. You do not leave with notes. You leave with a deployed system, built during the sessions and ready to run from day one.
Is this programme suitable for non-technical SME owners in Malaysia?
Yes. The programme is designed for business owners, consultants and founders, not developers. You do not need coding skills. Every session is guided step by step so you can customise the frameworks, build the outputs and apply them to your own business.
How is this different from other AI courses or bootcamps in Malaysia?
Most AI programmes teach tools and awareness. This programme builds a connected business system across customer strategy, content, conversion, and automation. Jane Chew brings 30 years of CRM and customer strategy experience — the business logic behind the AI, not just the prompts. You leave with five working outputs, not a certificate and a notebook.
What does the Online RM1,388 / Physical RM1,788 Cohort 1 investment include?
It includes all 5 live online implementation sessions, 30 days of WhatsApp coaching support, a Free 1-year DigitalAI Business Club membership, session worksheets, prompt libraries, workflow guides, build templates and the key outputs across customer clarity, content, design, automation and landing page conversion. An optional physical workshop is available at RM1,788 on Saturday, 27 June 2026, 9:00am–7:00pm. Participants who only want one focused module may choose a single session at RM400.
How quickly will I see results after the programme?
You should leave each session with a clearer working output. By the end of the bootcamp, you will have a customer strategy, content workflow, design asset direction, follow-up flow and landing page foundation. The 30-day WhatsApp coaching helps you continue implementation after the final session.
What do I need to bring or have ready before the first session?
You need a defined offer and a general idea of your target customer — there needs to be something to build a system around. You will need a Claude account (free or paid) and a laptop. No technical background is needed. If you are unsure whether your business is ready, WhatsApp Jane before registering and she will advise honestly.
Is there a refund policy?
This is a hands-on implementation programme, so the value depends on participation. If you attend all 5 sessions, complete the build exercises and use the 30-day WhatsApp coaching window, we will guide you on the missing piece if your system is still unclear. The support is practical and implementation-focused.
Ready to build?

Your Marketing System Should Not Depend on Your Daily Energy.

Join Cohort 1 and build the practical AI Customer Profit Engine your business can keep using after the bootcamp.

20 participants maximum 1, 8, 15, 22 & 29 June 2026 Mondays · 8:00am–10:00am Cohort 1: RM1,388 Physical option: RM1,788
Secure My Cohort 1 Seat Now →

Questions? WhatsApp Jane: [NUMBER] · digitalaibusinessclub.com

3-Level Expert-Led AI Marketing Implementation Program

Build Your AI Marketing System — From Customer Clarity to Content, Design & Workflow

A practical, business-first program for SME owners, consultants and teams who want to stop random prompting and start building a repeatable AI-supported marketing engine.

By the end of the program, you will not just learn AI tools.
You will build your AI Marketing Brain, generate a 28-day content engine, create brand-aligned marketing visuals, and map a workflow that supports consistent execution across your business.
Join the Next Intake View Modules & Deliverables Built for practical implementation, not theory.
The Real Problem

Most businesses do not have an AI problem. They have a marketing system problem.

AI can create content faster, but speed alone does not create demand, trust or sales. Without customer clarity, offer positioning and workflow discipline, AI only produces more scattered output.

  • You know AI can help, but you are not sure what to build first.
  • Your content is inconsistent because ideas, captions, visuals and approvals are scattered.
  • Your offer message is not clear enough, so content does not convert into meaningful leads.
  • You spend too much time prompting from scratch instead of using a repeatable system.
  • Your team needs a simple workflow, not another complicated tool stack.
Program Pathway

3 Levels. 3 Experts. 1 AI Marketing System.

The course is intentionally structured in sequence: first clarify the business logic, then build content and visuals, then connect everything into a practical operating workflow.

1
Strategy Foundation

AI Marketing Brain

Build the customer clarity, offer positioning and Claude workspace needed for on-brand marketing output.

Led by Jane Chew
AI Strategy Coach

2
Content & Design Build

Content Machine

Turn your strategy into a 28-day content calendar, social posts, visuals and simple marketing assets.

Led by Ricky
AI content, design and implementation

3
Workflow & Automation

Marketing Operating System

Connect content, execution, follow-up, KPIs and implementation into a repeatable workflow for SMEs.

Led by Kalmen
AI workflow and business systems

Detailed Curriculum

What You Learn, Practise and Build

Each module includes teaching, demo and hands-on practice. The focus is to produce usable business assets by the end of each level.

Level 1 · Jane Chew · 2 Hours

Module 1 — AI for Marketing Strategy

Customer clarity, offer positioning and your AI brain.

Tools: Claude AI Claude Projects PRISM Prompt Framework™ 45 min demo + 45 min practice

Teaching & Demo

  • Introduce the Customer Want Map and Content Strategy skills.
  • Use PRISM Prompt Framework™ as the structure behind every useful prompt.
  • Live demo: build a Customer Want Map covering best customer, pains, desires and buying triggers.
  • Live demo: create a Claude Project loaded with brand voice, product information and a system prompt.

Practice — Choose One

  • Exercise A: Build your Customer Want Map and write your offer positioning statement in Claude.
  • Exercise B: Create your Claude Project, upload product information, FAQs and brand voice, then write and test your system prompt.

Built by End of Module 1

  • Customer Want Map
  • Offer Positioning Statement
  • Content Strategy Blueprint
  • Configured Claude Project
  • Your AI Marketing Brain ready to produce on-brand output
Level 2 · Ricky · Content & Productivity

Module 2 — Claude for Content & Productivity

Generate your content calendar and embed Claude into your daily marketing work.

Tools: Claude in Chrome Claude Artifacts Text Post Specialist Weekly Content Planner

Teaching & Demo

  • Understand how the Text Post Specialist and Weekly Content Planner work together.
  • Use Claude in Chrome to research and summarise without copy-pasting between tabs.
  • Generate a 28-day content calendar from your audience, offer and buying journey.
  • Batch-write Week 1 posts and captions in one working session.

Practice — Choose One

  • Exercise A: Generate your 28-day content calendar with mapped topics and angles.
  • Exercise B: Batch-write 5 on-brand social posts ready to review and publish.

Built by End of Module 2

  • 28-day content calendar
  • Week 1 posts and captions
  • Reusable content planning skill flow
  • Research-to-post workflow
Level 2 · Ricky · Design Build

Module 3 — Claude for Design

Create brand visuals and marketing materials without depending on a designer for every small task.

Tools: Claude Design Instagram Specialist LinkedIn Specialist Brand visual setup

Teaching & Demo

  • Set up brand colours and fonts so outputs stay consistent.
  • Generate an Instagram visual from a caption and adjust the style.
  • Generate a LinkedIn post visual and a simple one-page marketing flyer.

Practice — Choose One

  • Exercise A: Generate 3 Instagram post visuals using your own captions.
  • Exercise B: Generate a LinkedIn thought leadership post with visual plus a one-page marketing flyer.

Built by End of Module 3

  • Brand colours and font setup
  • Social post visuals
  • LinkedIn thought leadership visual
  • One-page marketing flyer
Level 2 · Ricky · Capstone

Module 4 — Your Content Machine Goes Live

Connect calendar, caption, visual and schedule-ready output in one capstone run.

28-Day Content Engine Capstone Build Output Showcase 30-Day Focus Plan

Capstone Activities

  • Install the 28-Day Content Engine skill into your Claude Project.
  • Run the full flow: calendar → caption → visual → schedule-ready asset.
  • Share one output built during the session for feedback and improvement.
  • Define one focus for your next 30 days.
  • Preview future builds such as Email Machine and Launch Machine.

Built by End of Module 4

  • Installed 28-Day Content Engine
  • One schedule-ready content asset
  • Participant showcase output
  • AI Implementation Roadmap for the next 30 days
Level 3 · Kalmen · Workflow & Automation

Module 5 — AI Workflow & Content Automation for SMEs

Learn how to reduce repetitive marketing work with simple AI-assisted workflows.

AI workflow thinking Content repurposing Multi-channel execution Lead follow-up workflow

Teaching & Demo

  • Understand AI workflow thinking for SME marketing operations.
  • Identify repetitive content and follow-up tasks that can be streamlined.
  • Design a content repurposing workflow from one core idea into multiple channels.
  • Explore simple automation concepts using familiar tools such as Google Sheets and lightweight workflow tools.
  • Map an AI-assisted lead follow-up workflow without overcomplicating the process.

Built by End of Module 5

  • AI marketing workflow blueprint
  • Content execution workflow
  • Content repurposing flow
  • Simple automation concept map
  • AI-assisted lead follow-up workflow
Level 3 · Kalmen · Operating System

Module 6 — Build Your AI Marketing Operating System

Connect strategy, content, workflow, human roles and KPIs into a repeatable business system.

AI + Human role division Marketing KPI visibility AI adoption roadmap Operational clarity

Teaching & Demo

  • Connect all previous sessions into one operational marketing flow.
  • Define what AI should do, what humans should review, and where decisions should remain human-led.
  • Build KPI and visibility thinking into the marketing system.
  • Create an AI adoption roadmap that helps SMEs implement gradually without overwhelm.
  • Shift from random prompting to repeatable systems and operational clarity.

Built by End of Module 6

  • AI-assisted operational SOP ideas
  • KPI and visibility framework
  • AI + human responsibility map
  • Business system implementation roadmap
  • Your AI Marketing Operating System blueprint
Program Deliverables

You Leave With Practical Assets, Not Just Notes

This program is designed around implementation. Every level produces assets that can be used immediately in your marketing and business operations.

Strategy Assets

  • Customer Want Map
  • Offer Positioning Statement
  • Content Strategy Blueprint
  • Configured Claude Project

Content & Design Assets

  • 28-Day Content Calendar
  • Week 1 Social Posts & Captions
  • Social Post Visuals
  • Marketing One-Pager

Workflow Assets

  • AI Marketing Workflow Blueprint
  • Content Execution Workflow
  • AI-Assisted SOP Ideas
  • KPI Framework & Implementation Roadmap
Your Expert Team

Strategy, Execution and Systems — Covered

The 3-expert structure gives participants a complete view: what to say, how to create, and how to operationalise.

Jane Chew

AI Strategy Coach

Leads the business strategy foundation: customer clarity, offer positioning, PRISM Prompt Framework™ and the setup of your AI Marketing Brain.

Ricky

Content, Design & Build Implementation

Leads the hands-on build of content calendars, social posts, marketing visuals and schedule-ready marketing assets.

Kalmen

AI Workflow & Business Systems

Leads workflow thinking, automation concepts, AI-human role division, KPI visibility and operating system design for SMEs.

Who This Is For

Best suited for:

  • SME owners who want more consistent marketing execution.
  • Consultants, coaches and trainers who need clearer positioning and content.
  • Marketing teams that want a practical AI workflow without overcomplication.
  • Business owners who want AI to support demand generation, not just content creation.
Not Just Tool Training

This is not for people who only want a list of AI tools.

This program is for business owners and teams who want to build a repeatable system: customer clarity, offer message, content calendar, design output, workflow and implementation roadmap.

The goal is not to create more content. The goal is to create clearer demand, better follow-up and more consistent business execution.

Stop starting from a blank prompt window.

Build an AI marketing system that understands your customer, reflects your offer, supports your content, and helps your team execute with more clarity.

Next Intake

Join Build Your AI Marketing System

Replace the details below with your confirmed intake dates, venue, pricing and Eventsize registration link.

Online RM [Insert Price]

Live implementation sessions with guided practice and templates.

Physical RM [Insert Price]

In-person implementation format for deeper hands-on support.

Corporate / Team Ask for Quote

Customised for SME teams, departments and HRDC-claimable training needs.

FAQ

Frequently Asked Questions

Do I need to be technical to join?

No. The program is designed for business owners, consultants and teams. The focus is business clarity, practical prompting, content creation and workflow design.

Is this a Claude training or a marketing strategy program?

It is both, but strategy comes first. Claude is used as the working tool, but the program is designed around customer clarity, offer positioning, content execution and marketing workflow.

What will I have by the end of the program?

You will have a Customer Want Map, offer positioning statement, configured Claude Project, 28-day content calendar, Week 1 posts, visual assets, marketing one-pager, workflow blueprint, KPI visibility framework and implementation roadmap.

Can my team attend together?

Yes. This program is suitable for business owners and teams because Level 3 covers AI-human role division, workflow thinking and implementation roadmap.

Will this help me automate my marketing?

It will help you prepare for practical automation. The program first builds the strategy, content and workflow foundation so automation does not simply amplify confusion.